Scots amputee models Burberry and H&M to inspire others after losing leg to bone cancer

A younger Scots amputee has modelled for Burberry, H&M and Schuh after being signed to an company.

We instructed how Iona Hay from Glasgow was scouted by Zebedee Administration in November.

The 18-year-old's osteosarcoma analysis, a kind of bone most cancers, in 2008 led to her leg being amputated when she was simply six-years-old.

Iona Hay
Iona Hay has posed for a luxurious vogue model and a few excessive avenue giants over the previous couple of months (Picture: brianrolfephoto)

Iona was initially sworn to secrecy about which manufacturers she can be modelling, however we will now reveal the large manufacturers she's been working for over the previous few months.

Luxurious model Burberry, excessive avenue big H&M and footwear franchise Schuh have all snapped up the brunette magnificence.

The style pupil instructed the Document: "The shoots with all three manufacturers had been superb, I had such a very good time and it was sensible studying how every part labored behind the scenes.

Iona Hay
Gorgeous Iona Hay has been snapped up by a modelling company that indicators expertise within the US and Europe (Picture: brianrolfephoto)

"I went to London for Burberry, Stockholm in Sweden for H&M then Schuh was nearer to residence in Bathgate, West Lothian.

"I like modelling now and may't wait to shoot different campaigns."

H&M's coach shot is a teaser for his or her fundamental marketing campaign launch in April.

In the meantime Iona's pictures are already up on Burberry and Schuh's web sites.

Having a prosthetic limb hasn't stopped Iona as she fashions footwear for every of the manufacturers and he or she now hopes her glamorous part-time job will assist 'encourage different younger amputees'.

Iona Hay
Iona Hay was flown out to Stockholm, Sweden to shoot for prime avenue big H&M (Picture: HANDOUT/H&M)

She added: "I hope different younger folks can take a look at the images and assume they will do something in the event that they put their thoughts to it.

"I did not have that rising up so it is good to be that particular person for them.

"It is so essential that huge vogue manufacturers present variety I believe it is sensible bid manufacturers are taking the lead."

Iona Hay
Iona Hay has posed for luxurious vogue model Burberry together with her snaps on their web site (Picture: HANDOUT/BURBERRY/ZEBEDEE)

Iona's most cancers analysis got here only one 12 months after her mum, Fiona Dolan, died of a mind tumour aged 36.

Fiona, an ophthalmologist, tragically handed away in December 2007 after being recognized with most cancers in April that 12 months.

Dad, 50, Steven wasn't fairly positive what lay forward when Iona first took the plunge and utilized to Zebedee Expertise -a specialist company that indicators less-represented expertise together with folks with disabilities.

However no person is extra proud than Steven alongside her twin, Niamh, brothers Hamish, 23, and Peadar, 21, together with step-mother Gillian and eight-year-old twins René and Matilda.

Iona Hay
Iona Hay modelled Dr Martens boots for Schuh at a secret shoot in West Lothian (Picture: HANDOUT/SCHUH)

In the meantime Zebedee Expertise chiefs stated she 'pictures splendidly'.

A spokeswoman instructed the Document: "We love Iona's look, constructive angle, and simply nice vibe. We have all the time obtained the most effective suggestions from purchasers from her work on set and he or she simply pictures splendidly.

"Iona's already booked jobs with enormous vogue labels.

Iona Hay
Iona Hay utilized to the company in August 2021 then was signed that November (Picture: brianrolfephoto)

"To realize this with us is unimaginable.

"We're actually excited to see what's subsequent for Iona. Iona has a timeless look that is extremely wanted within the business.

"We're hopeful that as extra manufacturers turn into extra inclusive of incapacity that she'll be reserving some enormous jobs with us."

Head to Zebedee Administration's web site, name their UK staff on 0207 993 8530 or e-mail data@zebedeetalent.com for extra info.

For assist and recommendation surrounding bone most cancers analysis and therapy go to the NHS info web page.

Do not miss the most recent information from round Scotland and past - Signal as much as our every day e-newsletterright here.

Post a Comment

Previous Post Next Post